Is (insert heavily marketed product here) just a fad?

Yes

Yes. Just fucking drink tea if coffee creeps you out.

Did it come out of the States?

If so, guaranteed utter fucking horseshit

Mushroom coffee? Isn't that just a soup?

Just drink Lion's Mane tea, probably much cheaper

There is no such thing as a superfood. it's all bullshit.

Like the Acacia berry stuff. not only are the levels of good-stuff in them comprable to other berries (Like strawberries, blackberries, blueberries, gooseberries. Basically it's the same as, like, all berries.) you're importing them from central america which means they're not fresh, they're processed, and they've lost a lot of that good stuff by the time it gets to you.

So yes. anyone telling you that "XYZ" is a superfood? bullshit. That simple. It's just powdered mushrooms ("Adaptogenic mushrooms" whatever that means. looking at the ingredients list, it seems to just be common food shrooms.). While, yes, mushrooms are healthy, and can be delicious, There's nothing inherently special about this product. ("they" say it has antinfamitory and other of the typical dribble the natural-remedy crowd says of like... everything.... If there's an effect it's probably like "meh.")

Personally, eating actual mushrooms seems more... uhm. palatable.

Mushroom juice? Gag.

Well, it's just a company trying to hype their product, so definitely craze territory.

There is some good stuff in shrooms as others have already covered, and most of that will be present in a broth made from them. So it isn't totally bullshit. But it also isn't coffee in any way at all.

As far as making it into a power yourself, you likely wouldn't get the same results since drying the damn things, then processing them is not exactly a learning curveless thing. Definitely doable, just takes some effort to get nailed. I used to do it to add flavor to stuff without having the actual pieces of mushroom present, since the texture is offputting to a decent number of people I have cooked for. Not worth the effort imo, but maybe if you've been recommended to have a specific mushroom by your doctor, it would be worth it.

Every other month they start some trend to sell you shit... you would think people learned by now but here we are.

Single super food aint saving your ass from a shit diet!

It's pretty tasty, to me at least. But I like mushrooms so YMMV. That said, it's not overly earthy or eating a bag of shrooms. If you ever, as a kid, saw a tin that said Hersheys on it in the cupboard and grabbed a spoon; well, it's like that, but a little better. The cocoa in it is what gives you the caffeine bump IIRC. Assuming the ingredients are legit, then there is good stuff in it, but I think this is really geared toward another group of people than anyone trying to curb coffee. If it was cheaper, I'd drink it every day.

To answer the question, sorta, you could grind a batch of lions mane and chaga and have at it. This has other stuff in it to for palatability, but like you said, you could make your own variety if you want. Again, assuming the ingredients are accurate, it would be good for you, as long as you can manage to choke it down.

Whered you hear about it from? The only actual other big coffee/tea variant I'm aware of is yerba maté. Mushroom coffee sounds like nightmare fuel

I've never heard of this so yes.

Is there any benefit at all

Maybe! There's at least some scientific evidence that chemical compounds in mushrooms can have medicinal effects.

Bias disclaimer: I put a lion's mane mushroom tincture in my morning tea because it may have a neuroprotective effect (source). My father's father had dementia, my father is currently in a home with profound dementia, the chances it's going to happen to me are very high. It'll be years before I know whether lion's mane mushroom will do anything for me (and even then you couldn't claim anything from one data point), but I'm willing to try anything as long as it's affordable and has at least some plausible evidence behind it. This isn't the only thing I'm doing of course, I've also overhauled my diet (MIND diet) and lost 30 pounds (obesity is correlated with dementia).

why can’t you make it your self by pulverizing dried mushrooms of the same variety they use into powder and making the coffee yourself?

You absolutely could. Or, you know, just eat some of the same mushrooms. The benefit to dried products like Ryze, or tinctures like the one I use, are that they're convenient, easily transportable and self-stable. I've cooked up fresh lion's mane mushrooms several times, but not super often because they're not in many stores in my area and tend to be pricey for the amount you get. I've also grown my own from a kit but that takes significant time and a little bit of daily attention to maintain optimal growing conditions. The tincture is convenient and relatively affordable as far as daily supplements go.

for me, it is a craze because the food is not tested enough for its marketed effects.

sure, many other people also claim to feel its benefits but the numbers just ain't enough, for me at least.

then again, not all people are the same. you can give it a shot for science. nothing wrong with trying.

will a doctor prescribe it? no? then its probably bs or illegal 😉

Most plants and really most foods in general have some sort of effect other than calories, at least for individuals that may not have a fully complete diet.

Additionally there are more and more studies about phytochemicals, which appear to have a lot of potentially healthful properties.

Humans are hard to rest though so basically, just eat healthy. Eat a lot of plants and reduce animal products (maybe, this is a contentious recommendation) and mostly just don't eat processed food if you can.

Even white rice and white potatoes are "healthy" in the right quantities and ratios.

Not really want you asked, but if you are curious "eating on the wild side" by Joe Robinson is a great book that talks about phytochemicals and how to pick vegetables that might be more "healthy".