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Apple rejects new name 'X' for Twitter iOS app because... rules
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this post was submitted on 29 Jul 2023
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There are multiple active trademarks for
Xletter. Microsoft and Meta are two the most known (there are likely to be trademark dispute between Twitter and Microsoft based on some reporting). But trademarks have to be limited to certain activities/areas, so you can have the same trademark for 10 different companies if they don't Intersect with their activities.One of the more interesting big-name trademark collisions I can recall is Apple Computers and Apple Records (the music label the Beatles signed under). The two companies coexisted just fine for decades, and then Apple created iTunes and all legal hell broke loose because there were now two "Apple"s in the music business.
IIRC Apple Computers had negotiated usage of the Apple trademark for computers but was explicitly prohibited from doing anything music related with it. It was settled out of court but I am sure Apple records made a lot of money once they started up iTunes.