I feel like it's 100% a "they don't care," the vast majority of social media users couldn't give less of a shit who runs the service, just what the service does for them.

The average person didn't quit Facebook because it was a gross invasion of privacy and FB was caught doing plenty of suspect shit - Facebook declined because it wasn't "cool" anymore and that's it. People on Lemmy are more likely to care about who's behind the service, but the average user certainly isn't going to care much or at all.

Unfortunately, you could say the same about WhatsApp..

And WhatsApp, mother of the Standby Battery Drains. Bearer of the Wakelocks. Enemy of Deep Sleep.

I've come across people who didn't know Instagram is owned by Facebook, and people who thought meta and Facebook were different companies. I thought the rename was the stupidest thing ever until I saw it did actually work on some people.

It's because most of them were using Instagram before Facebook acquired it and the transition was pretty seamless.

Probably because it doesn’t fit the vibe of Meta. Lots of influencers use it so people just don’t care and don’t need to step back and look at the bigger picture.

Working in the film, TV & commercial industry as production and camera crew it is impossible to not to have instagram to connect and network.

I did ditch Facebook years ago though and recently reddit for lemmy. I am interested in pixelfed in general, but it will not replace instagram at the moment for my work relations unfortunately.

I think it has a lot to do with Instagram esthetics and (under-the-radar-proposed) user behaviour.

• You are encouraged through suggested posts on insta to make everything about you look perfect, so your ig becomes in a sense your own advertisment. That is not so much on FB. FB was always life as it is.

• Instagram users are somehow not encouraged to post comments that much, rather to like, which reduces the likelihood of anyone ruining that image of yourself you are creating. Again, this is different on FB.

• Also, there are no groups, no communities on Insta, so users cannot connect in the same way like on FB, so there is no negative political or other association to it.

• Lastly, if you think about it, Mark always was and by this day remained the face of Facebook and Facebook only. Rarely anyone ever mentions he is also behind ig. And we know people - they tend not to think about stuff which aren't mentioned.

For the record, I deleted both at the same time 2 years ago. WA I still have but prefer Telegram. Wish I could ditch WA as well. Telegram is far more advanced.

I think people underestimate the scale of surveillance/tracking. People lump it in with “oh it’s just advertising”, similar to all the commercials you watch on tv. But it’s a completely different beast. Personally my eureka moment was when I set up a pi-hole and saw the staggering amount of creepy tracking on my devices.

Because it got popular when it was it's own independent company, and THEN Facebook bought it.

And that purchase happened in 2012, well before Cambridge Anylitica broke as a story.

It's more that people saw no reason to leave, and by the time there were good reasons, Instagram was too large and established to easily dump for most people.

My younger sisters (22and 23) have never had a Facebook account but are into Instagram and Snapchat. To some degree an age difference is at play. I'm 30 and it's crazy how differently we're involved with the internet.

I do use instagram, since a lot of local information is only shared there.

I have to use whatsapp, since badically everyone uses it as main messenger. Many frriends are also on signal though. But group chats are still often on whatsapp.

I don't use facebook dince the content is just crap.

I hate to use any of them...

TLDR: It doesn't matter who makes the platform, rather what the platform is like. Insta isn't great but it's so much better than FB.

I use Instagram a little bit. I've ditched Facebook a very long time ago, at least 7 years if not more. Whether or not it's from Meta never made a difference.

Things were different when I joined Insta, it was a passable way to find art and collect images and follow artists. I was never a fan, but considering I had to abandon DeviantArt (similar story to Reddit) Insta was the next best option available back then. Artstation was too CG and just getting started.

So yes, the reason I keep using it is because there isn't really anything better when it comes to finding visual art in a broad variety of media. It's a shit app, it has too much of things I don't care about, but it is less stupid than FB so it gets a pass.

If there was a solid artist focused platform available today, that would let you follow art and artists of absolutely any media/genre, collect images and communicate etc, I'd jump in a heartbeat. I'd still keep insta solely for the chat, as over the years it became the only communication channel I have with some people.

I'm no longer on FB but still use Instagram because their use cases and the type of content being shared are completely different, I don't share anything there I don't care about the discovery page or reels I'm only there for the few stories and posts that the people I'm following posts basically I'm using it for what it was built for in the 1st place it is great at it it no longer feels like I'm wasting my time on it and this is partially thanks to Aeroinsta blocking all the ads and trackers

Who still uses this shit. People bitch about zuck and musk while riding their dicks using Twitter, Facebook and Instagram to complain.

I use Instagram on occasion because it's something almost everyone my age has and when your meeting new people, you often have to meet them where they're at (digitally). I barely touch Facebook anymore because the interface is cluttered and half the features broke and were never fixed , like searching for events. I tried Pixelfed, but after a month, only one person has liked a single photo I posted. The app itself is great.

The reason I prefer Instagram over Facebook is universality in my age group and, as you pointed out, it cuts a bunch of the crud from FB and I actually see pictures of my friends rather than a bunch of stupid disguised ads and political BS.