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X’s depressing ad revenue helps Musk avoid EU’s strictest antitrust law
(arstechnica.com)
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this post was submitted on 17 Oct 2024
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This is giving me conflicting feelings
I'm not conflicted at all. It's a bullshit loophole.
In this particular case, I'm really not sure it's a loophole.
Antitrust laws exist to constrain companies so large and powerful that they have become, or are becoming monopolistic forces
What Twitter successfully proved to the EU court is that Musk's management of the company has been so spectacularly incompetent that Twitter/X no longer has enough reach or cultural relevance to be in any danger of being a monopoly.
This is, objectively speaking, a serious L for Twitter. They just proved to a court that they're no longer even close to being the best place to spend your advertising dollars. The major spenders will take note.
It gives me wonderful feelings, it's X basically admitting that they're dead in the water.
They never been as popular in Europe as in the US.
Still very big, but nothing like Facebook, Instagram.
No more than a 13yo who wants to get on the 12yo and younger playground because it’s the only one around and has a hella sweet slide.