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[-] noodlejetski@lemm.ee 160 points 6 months ago

In early testing of the new format, Reddit found that free-form ads outperform all other ad types in average click through rate (CTR) by 28%, along with increased community engagement when comments are enabled

so they're bragging how much more misleading the new format is, gotcha.

[-] DaddleDew@lemmy.world 13 points 6 months ago

I bet the "community engagement comments" are just people warning others that it is an ad

[-] elvith@feddit.de 9 points 6 months ago

Uhmmm based on my behavior before I left, the engagement is probably "click the three dots, hit report, select spam and block user". That worked at least for a short while before they got rid of that feature...

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this post was submitted on 14 Mar 2024
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